People & Purpose

People & Purpose, based in Sydney, specialises in recruitment across Human Resources, Education & Training, Consulting & Advisory, and Marketing & Communications within Australia. Our dedicated team partners with organisations to secure talent that drives genuine impact in these core professional sectors.

People & Purpose is an Australian company focused on HR recruitment and career coaching, with a strong emphasis on empowering women and aligning individuals with their purpose in the workplace. Founded by Emma Egan and Bianca Clifton, the company evolved from Sterning HR to adopt a proactive, purpose-driven approach to recruitment and career development.

The company offers a range of services, including HR recruitment to connect organizations with the right talent, hands-on career coaching for women to help them overcome obstacles and build confidence, and a Career Launch Pad Course designed to provide scalable coaching. Additionally, People & Purpose provides education for employers on effective recruitment practices that foster engaging workplace cultures. Their mission is to remove limiting mindsets and support both individuals and organizations in achieving meaningful work and sustainable growth.